The Server is the backbone of your website, no doubt.
A slow server and your user experience will go into a ditch, and in return, your bounce rate, time on site and all other important metrics used by Google to rank your site will be so high, that you won’t even exist on the search pages.
So you don’t want that to happen to you, right?
But how will you ever decide which hosting to go with? With so many of them out there, and so many reviews, how would you get the best?
WordPress powers 25% of the world’s websites today ( that’s like, a BIG number ). And thus, because of the popularity of the CMS, a lot of providers have emerged with their servers, but most of them are just your “doom my site” ticket.
So how WPEngine is any different? And how is it any better?
Well, a lot of MultiBillion$ companies have put their trust in WPEngine, so it must be worth something right? Companies (including HTC, FourSquare, Balsamiq, Sound Cloud, etc. are running their blogs on WPEngine, so if they trust WPEngine, it must be doing something right.)
Not only that, industry leaders like NeilPatel too are quite happy with WPEngine
Also, WPEngine is a totally managed server, so you can be sure that they’ll be handling each and every issue that arises with your server. Either it’s a down time, error or just any other problem.
The WP, in WPEngine, stands for, WordPress, so you can be 100% sure of it’s compatibility, user experience, features, speed and security that it’ll be just the best server you’ll ever get for your WordPress blog, well because it’s made specially for WordPress.
And WPEngine perfectly takes care of the 3 S’s of a “perfect website”:-
- Security &
And trust me, your site speed will be nitro boosted the moment you migrate from your just any tom dick or harry server and move to WPEngine.
Starting up WPEngine:-
Once you get WPEngine, you get an awesome dashboard, already integrated and combined WordPress Dashboard, and from there you can have a valley-view of almost everything WPEngine has to offer you.
The Cache, CDN, display options and what not. Don’t worry I’ll be discussing the features in details.
Additionally, you can add more than one user to your account, and they can manage your project with you, so it’s kind of cool right? Here’s how the user portal looks like
The next in line is the “installation” panel, well it’s like the jetpack plugin, but just more advanced. It also is the panel which lets you add or delete multiple WordPress sites, so see? No more Cpanel pain, you can do it all from inside your dashboard itself.
Okay, so that was an overview of your “going to be a best friend” server WPEngine. Now let’s move to some other, theoretical aspects of it.
As you might already know, your site speed is a direct ranking factor for Google. In fact Site speed has been found to affect site speed, user’s time on site and even conversions! So technically with a slower site, you might be loosing potential customers.
So How does WPEngine “doesn’t let you loose your customers and visitors”?
Well, it runs on the beautifully crafted EverCache algorithm, and thus it keeps your site up and running even during your busiest days.
Not just that, WPEngine has servers all across the globe, ranging from Newark, London, Tokyo to where not. So basically it doesn’t matter in which part of the world you’re in, or your visitors are from, they are assured to get the best possible speed with WPEngine.
Alongside, it has got Multi-server clusters, awesome hardware and In-RAM caching, didn’t get what I said? In simplest words, your site will be in a great speed mode, period.
Speed is fine, but will the site be up? Will it go down if you receive a traffic hike? Because the speed can only be utilized if the site is up, right?
Okay so here’s he best part about WPEngine.
You get assured credit amount of 5% of your monthly fees, for every downtime hour. ( Now, that’s a “big” say, and WPEngine technically has millions of dollars of customers, so being able to credit 5% for every downtime hour is a big deal, in short it’s a guarantee that your site will have a 99.95% uptime. Assured. )
Below is just a screenshot of the uptime record of WPEngine in 25th October 2015, so see? It just doesn’t accept anything below “100%”.
#3. Site Security
If you’re a security paranoid like me, you’d probably understand the fear of being hacked, the fear of years of your hard work being lost in seconds.
Well, WPEngine knows how it feels to be in the situation, and thus it has super strong and effective WordPress security, so that you can sleep in peace.
No just don’t take my word for it, I’ll tell you exactly why I’m saying so.
- Daily Backups: – Yes this is the simplest solution to your security issues, if you have a backup of your work, then even if it’s hacked ( which is literally impossible with WPEngine ) you won’t loose anything. And WPEngine takes care of that by providing you daily backups.
- It runs on Sftp protocol, rather then just the custom, simple FTP connections that 99% of other web servers use. Well, What’s the benefit of FTP over Ftp? In simplest words, “FTP” sends data from you to your server, and vice-versa in plain text, which definitely isn’t the best options to go about it if you’re worried about security, while “sftp” has the capability of data transfer with manipulation . ( It isn’t as simple, but I don’t want to bore the shit out of you by going into technicality, so in simplest words, SFTP is definitely a lot better then simple Ftp ).
So that’s about it, it of course has other excellent features like automatic core updates, and security fixes, so take my word for it now, that if you’re the least bit worried about your site speed, you need not be anymore.
I was talking about the 3 S’s, right? Well so Scalability was among them, so “what exactly is Scalability, and why do you even need it? “.
In the words of Wikipedia, “Scalability is the capability of a system, network, or process to handle a growing amount of work or its potential to be enlarged to accommodate that growth.”
I know it was complicated, right? So here’s a practical example for you,
Suppose you’re running a site, that generally receives 20-25K hits a month, alright? Now, suddenly you had the luck, and your article got promoted on HuffingtonPost, or TheGuardian, or just any other Top level site, what do you think will happen?
You will experience an immediate and massive traffic hike, won’t you?
Now, if you are on a Shared server, I can write it down for you, your site is going down. Here’s why, because shared means, you are sharing your server with other users, or customers. The company can’t just let you consume up all their resources at the cost of their other customers being unhappy.
So bottom line? Your site goes down.
While on the other hand, what happens with WPEngine is that, they let you experience as much traffic as you want, without a second of downtime, in short they allocate you more resources immediately and automatically so your site can handle the traffic without going down, and that’s what Scalability is. They might charge you a bit extra for that, but it’s totally worth it, isn’t it?
#5. Bonus Awesomeness:-
That was not all, WPEngine has got a lot more than just the 3S.
- The one feature that’s definitely worth your time and money are, if your site gets hacked, or there’s a downtime, you’d definitely be eligible for the 5% credit, but not just that. The thing I was talking about was that, WPEngine will fix the issue for you, whatever it might be, that too totally free.
- It doesn’t end even there; I talked about the “daily backups” right? Well, with WPEngine you get a one-click “restore point” too, so it’s like WPEngine has summed up all your problems into a one click solution.
#6. Large FS
Well, this is a very innovative and genius technology to be developed by WPEngine in itself. It’s a “storage tech” but not just any storage tech. It lets you store files as large as couple million movies, and that too on AmazonS3. So technically it’s the world-class storage space anyone could ever invent.
Not just that, it’s totally redundant, so there’s no issue with the backups.
If you’re not getting any of the technical terms above, let me make it simple for you, with LargeFs, you technically get Unlimited Space, Infinite space with your server.
Now-a-days a lot of companies use the word “unlimited” just for the sake of using it, but well it’s not the case with WPEngine because it does actually use the highest and most advanced kind of storage technology, actually to get you unlimited space with just about any WPEngine package you choose.
#7. Staging Area:
Well it’s what makes WPEngine so cool, it has the option of a “staging area” where you can test drive your site, before actually taking it live, it’s a lot helpful to deliver final, perfected versions of changed rather than applying it directly on the site.
What the Staging area does is, it copies your site, to a temporary subdomain. And there you can test your site, play with the theme or whatever, and once you’re happy with the results, you can publish it live.
#8. Third Party Plugins:
You’re not a developer, so you don’t know how a plugin might actually affect your site.
Well, it does in lot’s of ways, first, it eats up server resources. And second, it slows down the site. So basically, how can you go about working on your site without those “most important” plugins?
Well that’s where WPEngine got me too, it has its own list of allowed and Disallowed plugins, because it has an awesome and talented developers’ team, they filter out only those plugins which don’t lag your site and are actually helpful.
One of the most loved features of WPEngine is it’s auto-backup thing.
It technically, backs up your site automatically, every day, and stores them on their secure servers. So there’s absolutely no fear of you loosing your days of hard work if your site is compromised or something goes wrong with the servers.
#10. 1-Click Restores
Okay so you got the backup, but what about restoring an old backup?
It might be a real pain with some companies, well luckily WPEngine isn’t just another company in that list. Instead, it has introduced it’s awesome and super easy 1-click restore feature.
Using which, you can restore any previously backed version of your site with ease.
Tip: When you restore an earlier version, your site will be exactly as it used to be on that date, without new posts or comments after that date. So do make sure that you have a current backup before restoring the old one.
#11. Transfer the project:
What on earth is that, right?
Well, a lot of you might work on Freelance, or might own a company that develops sites and blogs. So basically, it’s a feature that let’s you work on the site before the client has actually set up his servers and everything.
You can keep working on the project, and just transfer the whole project to him with couple clicks, now that’s something cool right?
Okay so everything sounds perfect, but what about the support team?
Because, no matter how good a product is, if you’re ignored as a customer, and specially after paying for the service, it feels bad, really bad.
Okay, so the first thing I’d say about their support is, they’ve an awesome ZenDesk ticketing desk.
Not just that, they also have a very efficient Email team,
And best of them all, they have an extremely detailed FAQ, which in most cases your issues can be resolved right from your screen.
So technically, that’s the story about WPEngine.
Did you like it? I don’t see a reason you shouldn’t, I mean how can’t you like it?
Give me one reason where WPEngine fails to address your issues or demands?